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Email survey: How to get feedback from your subscribers

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Learn how to build a lasting relationship with your customers by using email survey

In this post, we shall talk about the importance of an email survey and thereafter, move to a tutorial on how to automate your survey and embed in your email.

Email survey is the best way to get quality feedback from your subscribers and build a lasting relationship.

How well do you know your subscribers or your customers? Have you ever done a survey of your blog subscribers or customers to know what they expect from you? Your subscribers have their taste and preferences, and until you meet this, you may never build a relationship with them.

The best way to build a lasting relationship with them is by getting feedback based on an email survey.

With email survey, you are just one click away from gaining insight into your subscribers’ needs which is easily convertible to sales.

Benefits of an email survey

  1. Email survey enhances effective feedback from your customers. Often times we assume we know what our subscribers’ needs are. And as such, we send out emails to them and create products for them that are not relevant to their needs. But with Survey emails your subscribers get the opportunity to express their opinion and communicate effectively with you.

2. It helps you to address areas of importance in your business instead of wasting valuable resources on areas of no benefits

3. With email survey, you can get innovative business ideas to improve your business from your respondents; knowing what motivates your customers through survey can go a long way to get great ideas and new ideas to improve your business.

4. One other attraction of Email survey is that you conduct the survey remotely. With a click, you can get your survey distributed to many respondents irrespective of their geographical location.

Now that you know the benefits of an email survey, let’s go to how to automate your email survey using mailerlite.

How to automate your survey email

Mailerlite is an email marketing and automation system that offers a robust and powerful platform that’s easy to use and enables you to set up your survey emails easily even if you don’t have have any technical skill in this area. Everything is done within mailerlite.

Mailerlite email survey templates

Mailerlite has seven (7) survey email templates. These are:

  • Intro template. With this template, you introduce your subscribers to the survey topic.
  • Satisfaction score: this is where you find out if you’re feeling of providing the best customer service really checks with reality. This score really gives you a deep insight into your customers’ opinion of your blog, service or product.
  • Net promoter score (NPS); This is where customers get to rate your business, service or product on a scale, usually 0 – 10…Click here to continue

Read further here: Automation tutorial to help you set up your free email survey.

Email survey helps you understand the needs of your customers

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